Meet Ray Rivera! From selling cocaine to Owning A Christian Clothing Company

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Raymond Rivera is the founder of Grateful Apparel, a lifestyle brand that has collaborated with artists including Andy Mineo and New York Times best seller Jefferson Bethke. Proceeds from Grateful fund Rivera’s two non-profit transitional homes called 3Sixty Houses, where sufferers of addiction or poverty receive help. Rivera opened the homes after he became a Christian and stopped dealing drugs in 2005. Without a source of income, though, Rivera started to run out of money to finance them. He responded by launching Grateful in 2008, but — due to anxiety — communication with people came painful for him, and business was nearly non-existent. However, as a lack of funding threatened his 3Sixty Houses, Rivera chose to get uncomfortable.

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