Prior to the release of his album, Mike REAL discussed the concept with Rapzilla. “One of my friends had told me ‘Man, do you realize that most of your metaphors have to do with a movie or a TV show?’”

He further explained that the album is based off of a TV show, so he wanted to have a TV-themed album cover. After looking at artwork from different shows, he and his team were able to piece together what is now the cover of Mind of Hollis.

“The album cover tells a story," Mike said, "and the album is that story.”realcover.jpg

Adding more to the story, Mike said that many people think that his last name is REAL, when, in fact, it’s Hollis. He wanted to give people a chance to go inside his mind and see what he’s gone through in his walk with Christ — hence the title, Mind of Hollis.

“I didn’t just want to put together an album with 14 songs,” he said. “I wanted an experience.” Read More Here

The album is designed to give listeners access to his personal journey.

“The Mind of Hollis is really just letting people into my mind,” said REAL, whose last name is actually Hollis. “It goes from pre-Christ to being in Christ. And it even goes into now. ‘What are some of my mindsets, some of my beliefs?’

And the way that we package it is like a TV show. One of the things I’ve always liked about TV shows is the building of the character. They don’t just shove somebody in our face and say, ‘Here, watch this!’ They give the backstory.

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REAL dropped witty word schemes in a promo video for the album song “Behind the Scenes.” Not only did the St. Louis emcee flip the name of different Ford vehicles, but he also did a rhyme scheme featuring the cast of the Fresh Prince of Bel-Air, including the most memorable line, “I went from dark to light like Vivian.”

“The track was supposed to be a bonus track,” REAL said. “We ended up putting it at the beginning of the album instead. [Clear Sight] enjoyed the song so much that they put a promo vid to it.”

It’s just a glimpse of what’s in store. Read More Here

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Prince Malachi is the founder of The Oracle Network and the Streetwear brand Y.A.H. Apparel

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