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Now Instagram's just rubbing it in.

In case the Facebook-owned company hadn't already made it abundantly clear that burying Snapchat under an endlessly growing pile of lookalike products was its top priority, Instagram has some fresh salt to rub into Snap's wounds: Instagram Stories now has 200 million daily active users — more than Snapchat's total daily active user base.

Put another way: In 2017 alone Instagram has added nearly as many daily active users to Stories as Snapchat added to its whole platform in 2016. 

Ouch.

To mark the occasion Instagram is also announcing — what else — new features that look like they were ripped straight out of Snapchat's playbook:

New geostickers: Instagram is upping the game on its geofilter-like "geostickers," which are specially designed stickers for local landmarks in a handful of cities. Now, Instagram is expanding the feature to Chicago, London, Madrid, and Tokyo. All the new stickers have been created by locals, according to Instagram, and you can view the artist's name by tapping on the sticker within the app. 

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